Black Rock

Customize your order
Freehub Body
Front Axle
Rear Axle

Rolf Prima Black Rock

If you are the type of rider who rides through the terrain that makes others pause and have a mid-life crisis, you are a good fit for the Black Rock. The new Black Rock has a hookless, all carbon clincher rim and is designed for all-mountain and feature-filled riding. This set centers around our US made XST hubs with a CNC bomber titanium freehub body and, like all of our wheels, the Black Rock is built in Eugene, Oregon.

So. Get on the sharp end, think pure thoughts and make people wonder who dropped you on your head as a child. Ride what you want to ride.


Black Rock

  • Weight: 27.5" - 1565g [725g/840g]
  • Spoke count: 24/24
  • Spoke type: Sapim Race, bladed
  • Rim Width (ex): 33.5mm Carbon Clincher, tubeless ready
  • Rim Width (in): 28mm
  • Hubset: XST w/ T2 High Engagement
  • Brake type: Disc brake (Center Lock)
  • Freehub: Shimano/SRAM 10/11-speed or SRAM 1x11/12
  • Includes: taped rim for tubeless, valve, QR set when applicable and Rolf Prima's Certainty
  • Subscribe

    Have questions? Want to customize your order?
    Give us a call! We know it might be a bit daunting buying that sweet new ride or pulling the trigger on some high-end race day wheels online. We ride these products, we test them, nerd out on them... we live this stuff. Whether you want to simply change the length of a stem, ask a few questions, or work with us on a build from the ground up, we're here to help.

    Call us at 905-401-3401 or shoot us an email at
    We're Here to Help